Pre-launch Preparation: What is Website Planning?

Just as you need a blueprint to build a house, so do you for a website. Website planning is this “blueprint”. It covers every detail from determining the website's goals to choosing its colors, layout, and functions. In short, without planning, a website can't take off.

1. Market Exploration: Which planet is your website on?

Industry Background: Is your business suited for the internet? What's the market like online?

Competitor Analysis: What are their websites like? What can we learn from them?

Self-assessment: What advantages do we have? What resources are at our disposal?

2. Website Objective: Where is your rocket headed?

Why are you building this website? Is it for promotion, sales, or another purpose?

Determine the type of your site: Is it for product display, sales, or a platform for customer services?

What impact do you hope the website will have?

3. Technical Choices: What fuel does your rocket need?

Choose an appropriate server and operating system.

Consider security: Ensure the site is protected from hackers and viruses.

Choose development tools: Use existing solutions or develop your own?

 4. Content & Design: What does your rocket look like?

Content is king: Determine what information your site will carry, such as company profile, products, services, etc.

Design should be appealing: Ensure colors, images, and layout resonate with your brand and target audience.

Stay updated: Regularly refresh content and design to maintain novelty.

5. The Power of Persuasion: How do you attract passengers to your rocket?

Lastly, think about how to make your website more compelling. Learn persuasion techniques, understand the needs and decision-making processes of your visitors, so your site isn't just pretty, but also effective.

In conclusion, website planning isn't just the first step in site creation, but it's crucial for the successful launch of your "rocket". For beginners, understanding the importance and content of planning is an essential piece of knowledge before embarking on the web journey.